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Make Your Hair Your Best Accessory With Herbal Essences Tousle Me Softly

( Forget the current ‘it’ bag, oversized sunglasses or bold coloured kaftan – the must-have accessory this summer is soft, free-flowing hair.

Now you can finally achieve the coveted touchable, tousled look from wet to set with the new Herbal Essences Tousle Me Softly Collection.

Whether you’re at the beach or enjoying a night out with friends, soft waves are a key trend this season – especially if you’re looking to turn heads!

The new Tousle Me Softly range, infused with wild violet & pomegranate, features a shampoo, conditioner and the first styling products for the Herbal Essences brand including a mousse, spray gel and hairspray.

Herbal Essences global celebrity ambassador Leighton Meester says the Tousle Me Softly collection creates a key look for her.

“I love that un-done curl that is still very shiny and touchable,” she says. “My favourite product is the hairspray. I totally trust it and not only do I use it daily but I also get to use it on really important night outs like at events, red carpets, photo shoots and music video shoots.”

Leighton’s personal hair stylist and Herbal Essences hair ambassador Charles Baker-Strahan is also a huge fan of the new Tousle Me Softly range.

“To me tousled hair is about mixing different textures together. It’s relaxed accessibility at the same time as being aspirational. It’s soft, touchable and beautiful. It accentuates the woman that wears it,” he says.

With the new Herbal Essences Tousle Me Softly collection tousled, on trend, hair is easy to achieve. The shampoo gently cleans your hair without stripping essential oils, while the wonderfully creamy conditioner lightly conditions and helps protect your hair from the damage of heat styling.

The touch-hold softening and holding ingredients in the styling products deposit at certain points on the hair to help create a soft hold for wavy, touchable hair.

What’s more the new Tousle Me Softly collection is suitable for any hair type and, with the fusion of wild violet and pomegranate, leaves an extra luscious scent that will give you a strong urge to toss and turn your tresses.

The new Herbal Essences Tousle Me Softly collection including Shampoo & Conditioner (RRP $6.12), Mousse (RRP $7.16), Spray Gel (RRP $7.16) and Hair Spray (RRP $7.16) are available from supermarkets and pharmacies nationwide.

Media Release 30 March 2011.



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