(PR.co.nz) LiveNet Limited has launched New Zealand’s first free live internet streaming service for New Zealand. Both individuals and businesses and can now live stream themselves through the LiveNet website, www.livenet.co.nz, directly to their target audience, promoting their business, products/services or just their own opinions. The base service is free of charge and includes for all users their own secure broadcast console and a dedicated profile page on the LiveNet website which contains their live stream player, live chat facility and supporting information such as their business logos, pictures and descriptions. There is facility for their audience to interact with the broadcaster in real time via video and audio. Broadcasts can also be recorded and archived to the website video library as Video On Demand. To create their own live stream users merely need to register for a free account on www.livenet.co.nz, plug a camera into their computer or just use their built in web cam and press “broadcast”.
LiveNet also provides live streaming production services. LiveNet technicians can travel to users own locations and live stream and produce broadcasts for clients. All user’s shows and broadcasts are promoted via the LiveNet website calendar, weekly newsletter and Social Media Marketing.
The LiveNet website and services have been in development for 12 months, and were launched in July in Auckland. During the 3 month soft launch since then a number of clients and users have started using the service including the Auckland SPCA with a fortnightly show. Visitor levels and viewers of live and archived shows have risen dramatically through the use of Facebook and Twitter and also following a concerted search engine optimisation effort.
LiveNet is the brainchild of Spencer Bryan who developed the website and services in response to the growth in use and demand for Web (Internet) TV and live Internet streaming, seen worldwide. This is a new and compelling form of marketing or promotion for any individual or business and is the logical step to follow the huge growth in Online Video as a marketing and communication tool, seen in recent years. With the improvement in broadband speeds and initiatives such as “Fibre to the Door” in NZ, the growth of live internet streaming is expected to rapidly increase in coming years. Compatibility with mobile devices will further fuel that growth.
Full service details can be found on the website www.livenet.co.nz.
Media Release 12 November 2010 from LiveNet Limited.