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New Beauty Website Hits Kiwi Shores

( Kiwi women will now have access to tips and tricks from leading international experts and information on the latest and greatest products with the launch of beauty website Rouge.

With over one million dedicated readers already in the USA and Canada, Rouge is a one-stop online destination for beauty buffs.

The website offers exclusive and instant access to global health and beauty professionals and cutting edge information from around the world.

Under the watchful and stylish eye of Contributing Editor, Melissa Hoyer, Rouge is updated on a weekly basis and features interviews and tips from international experts.

“I’m excited to create the New Zealand version of Rouge. It gives Kiwi women, the long awaited, exclusive access to some of the world’s biggest beauty talents and we’re delivering it straight to people’s inboxes. It’s a pretty cool and easy pick-me-up each week,” says Hoyer.

With her down-to-earth approach to style and pop culture, Hoyer’s varied career in the worlds of fashion and beauty have seen her produce and present Fox Fashion; the first locally produced fashion show in Australia. She also went on to co-host a similar show with actor Hugh Jackman.

Well versed in the cult of celebrity, Hoyer has interviewed celebrities including designer Tommy Hilfiger, actress Cate Blanchett, singer Kylie Minogue and supermodel Naomi Campbell.

Hoyer was also the host of Arena Style, appeared as a guest judge on seasons of Project Runway and Australia’s Next Top Model and is in demand as a popular culture commentator for some of Australia’s top radio and television shows.

For up to the minute international beauty news, information and product comparisons visit

Media Release 31 August 2010 from Impact PR.



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