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Countdown launches the Onecard Visa credit card

( Countdown has launched the Onecard Visa credit card, an all-in-one loyalty card and credit card, that provides one of the most practical and rewarding loyalty programmes on offer in New Zealand.

Countdown Managing Director, Dave Chambers, said; “Onecard Visa helps you turbocharge your Onecard points and earn vouchers faster, awarding points for almost all the everyday credit card purchases you make outside Countdown, wherever Visa is accepted. In addition, if you shop at Countdown using your Onecard Visa, you will earn double points.

“When we looked at other credit card rewards schemes in New Zealand, some appeared to us to be quite complicated in terms of the rewards that they offered or how those rewards were able to be redeemed. But with Onecard Visa, the rewards you will earn will be delivered right to your door, in the form of vouchers redeemable at any Countdown store nationwide or online.

“Onecard Visa delivers real and achievable rewards that can be used for customers’ everyday needs such as your weekly groceries or any treat you may find in a Countdown supermarket.”

Onecard Visa comes in a sleek black design and is available from 4 March 2013, at a competitive interest rate of 19.99% on purchases. An establishment fee and annual account fee apply.

Mr Chambers said customers will also be able to manage their finances with the ability to conveniently pay off accounts at Countdown stores.

It will also be one of the first credit cards in New Zealand to use Visa payWave technology, in which transactions are processed with a wave of the card over a terminal. Countdown will introduce Visa payWave across all Countdown stores nationwide.

“With Onecard Visa customers have an all-in-one Onecard loyalty card and credit card. With the addition of payWave it will dramatically increase the speed and convenience going through the supermarket checkout,” Mr Chambers said.

Countdown has partnered with GE Capital to launch the Onecard Visa. GE Capital NZ Acting Managing Director, Kerry Conway said as one of New Zealand’s leading credit card issuers she was looking forward to working with Countdown to provide Kiwi shoppers with an innovative and competitive credit card.

Visa Country Manager, Caroline Ada, said, “The launch of this card is a great example of increasing competition in the payments industry, which will only benefit Kiwi consumers.”

Media Release on 3 April 2013 by Countdown

Media Contact:
Jess Miller, Countdown
Phone: 027 500-1378



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