Introducing the new IT girl – Zoë by Finepix!

( Have you heard about Zoë? Introducing the new it girl around town – Zoë by Finepix, she’s the one everyone wants to know!

Zoë is the trendsetter for a new generation of accessories designed to match your outfit and your personality – anytime, anywhere!

With a range of five unique personalities, Zoë is the ultimate best friend, a fashion icon and the perfect accessory for any girl wanting to make a style splash!

Bring out your adventurous side with the stunning sapphire Zoë to match. In her daring shade of “Blue My Mind”, Zoë is exciting and fun-loving, celebrating all things blue!

With her funky “Jade With Envy” persona, Zoë can capture your humourous side. She’s the life of the party and loves to laugh and joke with her friends.

Be outrageous with Zoë by Finepix in dazzling “No Shrinking Violet” – celebrating all things purple. This side of Zoë is ready to rock’n roll and loves to party the night away!

Zoë’s “All White Darling” side is sophisticated and stylish chic. She is the perfect shopping partner and loves a little luxurious escape with her friends.

Lastly, don’t forget to indulge every now and again with Zoë’s “Pretty In Pink” personality. She’s sweet like cotton candy and loves to hang out, chat and gossip.

With all of her individual and colourful qualities Zoë makes the perfect partner for style and there’s bound to be the perfect one for you!

Zoë comes complete with colour matched accessories – case, 4G SD card & USB drive – so you can look the part through and through no matter what the occasion.

For more information about Zoë by Finepix, RRP $299 – visit or find out what else Zoë likes at

Media Release 20 April 2012.