Petdirect Appoints Chief Veterinary Officer

Petdirect has appointed Dr Olja Jovovich as its first Chief Veterinary Officer (CVO) following the successful launch of Petdirect Pharmacy in 2024. With rising demand for at-home access to prescription pet medications, Dr Jovovich will lead clinical governance and ensure regulatory compliance. She brings over a decade of experience, including leadership roles at Animates Vetcare and Practical CPD. Her appointment underscores Petdirect’s commitment to trusted, affordable pet healthcare as it scales its pharmacy offering across New Zealand.

Petdirect Secures Exclusive NZ Rights to M-PETS

Petdirect, New Zealand’s leading Kiwi-owned pet retailer, is proud to announce the exclusive launch of M-PETS, a globally recognised brand of high-quality, design-led pet essentials. Already available in over 70 countries, M-PETS is now officially and exclusively distributed in New Zealand by Petdirect, with a curated range of over 100 everyday products for cats and dogs and more coming soon.

Petdirect Expands From Digital To Physical Retail

In a bold move against prevailing economic trends, New Zealand’s leading online pet retailer, Petdirect, announces plans for major retail expansion with new stores opening in Mt Roskill, Auckland and Tower Junction, Christchurch in the coming months. Following the tremendous success of its first brick-and-mortar location in Takapuna, which opened in October 2024, this strategic expansion solidifies the company’s position as a dominant force in New Zealand’s pet retail sector. The 100% Kiwi-owned and operated company, which just celebrated its 5th birthday, has rapidly evolved from an online startup during the pandemic to capturing a majority share of the online pet supply market.

Crafting Talent in Hospitality and Tourism with Micro-Credentials

We shine the light on the best New Zealand has to offer in terms of fresh ingredients, transformed into outstanding cuisine, exceptional wines and beverages, our spectacular scenery captured by so many memorable tourism experiences, yet as nation, we still struggle to understand and tell this story.
With NZQA approval for 13 micro-credentials, the New Zealand School Food and Wine hopes to inspire and attract new people to jobs in hospitality, wine and tourism and also enhance wider community understanding of Aotearoa-New Zealand’s food and beverage story.

VWO and 10XL partner to offer cutting-edge CRO solutions to New Zealand brands

VWO – the experimentation platform used by fast-growing brands the world over, and 10XL – an Auckland based digital marketing agency that drives long-term revenue growth for eCommerce brands, have partnered to offer ease of experimentation and strategic CRO expertise to New Zealand brands. The aim is to help NZ brands grow sustainably and profitably with effective CRO solutions.